Archive for March, 2010

Virtual Goods: The Emperor’s New Farm

Friday, March 26th, 2010

There’s a lot of talk going on about virtual goods economics in games. The developers hail it as the monetization strategy of the future. Economists love it because they can see results in real time. This ain’t your grandpa’s ultimatum game. But as usual, it’s The Onion who reduces the new business model to its [...]

The Historian on why you need an online community manager

Thursday, March 25th, 2010

Video game community manager David “Historian” DeWald has a great article up on why your company needs a community manager. One key point: The launch phase of any community requires someone that is passionate and “transacting” a lot. Building communities is not about collecting as many people as possible and communities often don’t grow the [...]

Attention Foursquare: You need to melt faces

Wednesday, March 24th, 2010

The Chronicle of Higher Education has an article up about Foursquare. Only it’s not about what Foursquare’s creators designed it for. College students at University of Texas are tagging their campus with jokes, tips and gags. Not “tips” as in “I checked in on Foursquare and then left a tip.” No, students are leaving behind [...]

Here we go again

Friday, March 19th, 2010

The most important rule of blogging: choose a subject. I started this blog as more of a scratchboard. A placeholder for ideas spread across various interests, including fiction, copywriting, creative agency life, social media, online community building, and video games. The old tagline, “Writing, Gaming and Brazen Geekery” expressed this. As a personal project, that’s [...]

Grassroots Gaming, Online Communities and Social Media